Asset Alliance Group will be fundraising for its corporate charity Transaid during the event. This will see Simon Bird, National Account Manager at Asset Alliance Group, undertaking a cycling challenge on the Wednesday afternoon.

Everyone that sponsors Simon will be entered into a competition to win tickets for the final British GT race of the season in October at Donington Park. The winner will be whoever guesses the closest distance to how far Simon can cycle during his challenge on a stationary bike.

From contract hire, through to hire purchase, operating and financing leases, fleet management and short-term rental, Asset Alliance Group is a one-stop shop for commercial fleet requirements whether big or small.

Building on its expert advice and customer-focused approach, Asset Alliance Group will also be lifting the bonnet on the road transport sector, providing a deep-dive into its structure and prospects with the publication of the latest Industry Monitor.

Now in its seventh year, the comprehensive annual Industry Monitor report produced in partnership with Motor Transport and Commercial Motor provides key insights into the health of the sector and its leaders’ priorities.

The report will be launched at a breakfast briefing hosted by Motor Transport editor Steve Hobson and Rob Gwynn, Strategic Development Manager at Asset Alliance Group, on Wednesday (25 June) morning at the show. Copies will be available on the Asset Alliance Group stand after this time.